International YouTube growth speaker

Andrew Kan brings your audience YouTube strategy that actually works

Andrew Kan has spoken and hosted panels at VidSummit, Vlog Summit, and most recently the lead speaker at the 20th International Busan Content Market. He has mentored creators at VidCon and Adobe MAX. He grew TubeBuddy's YouTube channel from 6,000 to over 530,000 subscribers and helped earn 12+ Play Buttons across the channels he has worked on. While at TubeBuddy he contributed to YouTube strategy for Fox Sports, BBC, and Paramount. He brings it to your stage.

530K+TubeBuddy subscribers grown
12+Play Buttons helped earn
50+Creator events spoken at or mentored, online and in person

Busan Content MarketLead Speaker, 20th International BCM

VidSummitPanel Host

Vlog SummitSpeaker

VidSummitPanel Speaker

Adobe MAXCreative Mentor

VidConMentor

Korea UniversityHosted by the SUITE Lab, Seoul

Panels hosted at VidSummit with Nick Nimmin, Roberto Blake, Owen Hemsath, Derral Eves, Brian G. Johnson, and Dee Nimmin.

Events Andrew Kan has spoken at or mentored at, and channels he worked on as staff at TubeBuddy and Salesforce.

Busan Content Market, where Andrew Kan was Lead Speaker at the 20th International edition
VidSummit, where Andrew Kan has spoken and hosted creator panels
Vlog Summit, where Andrew Kan has spoken on YouTube growth
VidCon, where Andrew Kan has mentored YouTube creators
Adobe MAX, where Andrew Kan mentors creators as an Adobe Creative Mentor
TubeBuddy, where Andrew Kan was Director of Video Production and Community and grew the YouTube channel past 530,000 subscribers
Salesforce, where Andrew Kan helped lead YouTube strategy for the Salesforce Careers YouTube channel as YouTube and Video Manager
Fox Sports, supported with YouTube strategy by the TubeBuddy team
BBC, supported with YouTube strategy by the TubeBuddy team
Paramount, supported with YouTube strategy by the TubeBuddy team
Family Feud, supported with YouTube strategy by the TubeBuddy team
Counter Logic Gaming, supported with YouTube strategy by the TubeBuddy team

Speaker testimonials

The organizer who booked him, and the people who've worked with him

Watch What You Kan Do!

Andrew Kan speaking topics

Your audience leaves knowing what to change and why it works

Tell Andrew Kan the outcome you want and he builds backwards from it. These are starting points, not scripts, and each one gets reshaped around your audience, your format, and the time you can give it.

30 to 120 minutes, commonly 45 plus 15 for questions
  • Conference talk
  • Panel
  • Fireside chat
  • Workshop
  • Mentor session
  • On-camera interview
  • Podcast
  • Virtual & remote
Andrew Kan and moderator Sophia Lee during the fireside chat at the 20th International Busan Content Market
Fireside chatBusan Content Market
Andrew Kan at VidCon for the mentor session Unlocking New Revenue Streams with Memberships
Mentor sessionVidCon
Andrew Kan leading a creator workshop as an Adobe Express Ambassador and Creative Mentor at Adobe MAX
Workshop & mentoringAdobe MAX
A full room at the 3rd SUITE Forum, Korea University, with Andrew Kan and Sophia Lee on stage beside the session title slide
Forum talkKorea University
Andrew Kan delivering a YouTube growth talk on stage at Vlog Summit
Conference talkVlog Summit
Andrew Kan in an on-camera interview with TechSmith Camtasia
On-camera interviewTechSmith Camtasia
Signature talk

What YouTube's Algorithm Wants: Metadata, FAST Channels, and the TV Content Opportunity

YouTube has become a FAST destination, a live always-on channel people leave running the way they used to leave the TV on. Most creators and rights holders are still making video for a phone. Andrew Kan covers what the algorithm reads, what a back catalog is worth once it is packaged as a channel, and why a catalog built for one market keeps traveling further than anyone plans for.

Your audience leaves able to

  • Write metadata a recommendation system can actually use
  • Audit a back catalog for FAST channel potential
  • Judge whether a format survives on a television screen
  • Plan a schedule instead of planning uploads
Length
30, 45, 60, 90, or 120 minutes, commonly 45 plus 15 for questions
Formats
Fireside chat, conference talk, panel
Best for
Content markets, broadcasters and rights holders, media teams
YouTube growth

How to grow a YouTube audience when everyone says the same thing

Most YouTube advice sounds identical because most of it is repeated secondhand. Andrew Kan breaks down what he actually did to take a channel from 6,000 to over 530,000 subscribers, including the parts that did not work. Built from the same five steps he teaches through the KANDO Method.

Your audience leaves able to

  • Find topics with demand before filming anything
  • Read impressions click-through rate without guessing
  • Rewrite a title and thumbnail that are fighting each other
Length
30, 45, 60, 90, or 120 minutes, commonly 45 plus 15 for questions
Formats
Conference talk, workshop, panel, fireside chat
Best for
Creator conferences, in-house content teams, marketing summits
Creator business

Building a creator business before you hit 1,000 subscribers

Most creators wait for the Partner Program to think about money, and a lot of them quit before they get there. Andrew Kan covers what earns before the threshold, drawn from building The Kan Do Creators Community to 25,000+ creators across a membership, a Discord, and a newsletter.

Your audience leaves able to

  • Earn before the Partner Program threshold
  • Price a membership, an affiliate deal, or a product
  • Spot the burnout pattern that ends most channels early
Delivered at
VidCon, as a mentor session titled Unlocking New Revenue Streams with Memberships
Length
60, 90, or 120 minute workshop, or 45 plus 15 for questions
Formats
Mentor session, workshop, or conference talk
Best for
Early-stage creators, entrepreneurship programs, universities
Brand & industry

What brands get wrong about YouTube, and what the data actually shows

Andrew Kan has watched brand YouTube strategy work and fail from the inside. While on staff at TubeBuddy he contributed to YouTube strategy for BBC, Fox Sports, and Paramount, and at Salesforce he helped lead strategy for the Careers channel as YouTube & Video Manager. He is an Adobe Express Ambassador, an Adobe Creative Mentor, and an Elgato Ambassador.

Your audience leaves able to

  • Brief a creator without flattening the video
  • Tell a real partnership metric from a vanity one
  • Know what creators expect before pitching them
Length
30, 45, 60, 90, or 120 minutes, commonly 45 plus 15 for questions
Formats
Conference talk, panel, fireside chat
Best for
Brand and agency teams, corporate events, industry summits
More topics available
  • Reading YouTube analytics without drowning in them
  • Where the creator economy is actually heading
  • From filmmaker to YouTuber: storytelling that survives the algorithm
  • Community building at scale for creators and brands
  • 24/7 livestreaming and always-on YouTube channels
  • AI tools for creators: what helps and what is noise
  • Shorts, long-form, and live in one strategy
  • Creator and brand partnerships where both sides win

Travel and AV

Andrew Kan travels internationally and brings his own gear. He presents from a MacBook Pro, so the venue needs a screen or projector reachable by HDMI or USB-C, a lapel or handheld microphone, and the display aspect ratio confirmed in advance so the deck is built for your screen rather than letterboxed on the day. Virtual and remote sessions run from his own studio.

Something else in mind? Tell Andrew Kan the outcome you want.

What a booking looks like

Booked twice in forty eight hours

Sophia Lee booked Andrew Kan for the Busan Content Market, then again the next morning for a research lab at Korea University in Seoul. Same talk, two rooms that wanted different things from it, and here is what each one got.

  1. Andrew Kan and moderator Sophia Lee during the fireside chat at the 20th International Busan Content Market
    Andrew Kan beside the session title slide listing him as Lead Speaker at the Busan Content Market The KANDO Method worksheet on screen during the fireside chat at the Busan Content Market

    BEXCO Exhibition Center 1, Busan 11 June 2026, 11:00 KST

    20th International Busan Content Market

    Lead SpeakerFireside chat, 50 minutesModerated by Sophia Lee

    A three day content market at BEXCO, backed by the city of Busan and the Ministry of Culture, Sports and Tourism. The 2026 edition drew around 2,300 participants from 700 companies across 55 countries and closed on $306.7 million in transactions, its first year past $300 million. The argument: YouTube has quietly become a FAST destination while most creators and rights holders still make video for a phone. The KANDO Method worksheet went up on the main screen, so the room left with a framework rather than a set of tips.

    YouTube, daily
    99.1 min
    Netflix, daily
    93.4 min
    South Korea
    161.5 min

    Per account, 2025. Digital i, The YouTube Era: 2025 in Review, 20 markets.

    "The fact that we got more than 10 questions in each fireside chat tells us how relevant and valuable your insights were to the audience."

    Sophia Lee, Founder and CEO, Earl Grid Inc.
  2. A full room at the 3rd SUITE Forum, Korea University, with Andrew Kan and Sophia Lee on stage
    Andrew Kan with Professor Seongcheol Kim and the SUITE Lab team at Korea University, Seoul Andrew Kan presenting his YouTube strategy credentials at the 3rd SUITE Forum, Korea University

    CJ Creator Library, Central Plaza, Korea University 12 June 2026

    The 3rd SUITE Forum

    SpeakerHosted by the SUITE LabModerated by Professor Seongcheol Kim

    The same talk, the next morning, at Korea University. Founded in 1905, it is one of the three SKY universities, the grouping widely regarded as South Korea's most prestigious. The forum was hosted by the SUITE Lab in the School of Media and Communication, directed by Professor Seongcheol Kim, which publishes on the media industry with Korean broadcasters, platforms and government agencies. Sophia Lee spoke alongside on localization.

    A content market wants to know what the shift means for distribution. A research lab wants to know whether it holds up. Both got the same argument, rebuilt for the room.

    The lab thought the session worth writing up and published its own account, which is the kind of thing that only happens when a room gets something out of it.

Session details and billing per the Busan Content Market 2026 program and the SUITE Lab.

Check availability

For the people running the event

Everything you need to put Andrew Kan on your program

Bios at three lengths, an introduction written to be read aloud, travel and AV, and photography. Copy what you need. If something is missing, just ask.

Kan is pronounced like the word can. Kan Do sounds like can do, which is the point. It is a play on both founders' last names, Andrew Kan and Ike Do.

Short bio

31 words

Andrew Kan grew TubeBuddy's YouTube channel from 6,000 subscribers to over 530,000. He now teaches creators and rights holders why YouTube has quietly become television, and what to build for it.

Medium bio

114 words

Andrew Kan grew TubeBuddy's YouTube channel from 6,000 subscribers to over 530,000, and has helped earn 12+ YouTube Play Buttons across the channels he has worked on, including Fox Sports, BBC and Paramount. His argument is that YouTube has quietly become a free ad-supported television destination while most creators and rights holders still make video for a phone. He covers what the algorithm actually reads, and what to build instead of more uploads. He co-founded The Kan Do Creators Community, where 25,000+ creators learn the KANDO Method he created, and he still runs the coaching calls and thumbnail reviews himself. He found YouTube in 2006 and has been making things for it ever since.

Long bio

215 words

Andrew Kan grew TubeBuddy's YouTube channel from 6,000 subscribers to over 530,000 as their first full-time hire, rising to Director of Video Production and Community. He has helped earn 12+ YouTube Play Buttons across the channels he has worked on, including Fox Sports, BBC and Paramount, and as YouTube & Video Manager he helped lead YouTube strategy for the Salesforce Careers YouTube channel. He has worked both sides of the platform, solo creators and in-house brand teams. On stage he argues that YouTube has quietly become a free ad-supported television destination while most creators, broadcasters and rights holders still make video for a phone, and he covers what the algorithm actually reads, what a back catalog is worth once it is packaged as a channel, and what to build instead of more uploads. Andrew co-founded The Kan Do Creators Community, a YouTube education community reaching 25,000+ creators, where he created the KANDO Method and still runs the group coaching calls, video reviews and thumbnail feedback himself. He speaks internationally, recently in Busan and Seoul, and at VidSummit, Vlog Summit and Video Marketing World, and mentors creators at VidCon and Adobe MAX. He is an Adobe Express Ambassador and Adobe Creative Mentor. He found YouTube in 2006 and has been making things for it ever since.

Introduction, to be read aloud

20 seconds

Our next speaker took a YouTube channel from six thousand subscribers to over five hundred and thirty thousand. He created the KANDO Method, he co-founded the Kan Do Creators Community, and he speaks on YouTube strategy internationally. He's here to talk about what YouTube actually rewards. Please welcome Andrew Kan.

Travel and AV

  • Travels internationally, brings his own gear
  • Presents from a MacBook Pro, needs HDMI or USB-C to the screen
  • Lapel or handheld microphone
  • Display aspect ratio confirmed in advance so the deck is built for your screen
  • Confidence monitor where available, not required
  • Virtual and remote sessions run from his own studio

Run times and formats

Run times

  • 30 minutes
  • 45 minutes plus 15 minutes of questions
  • 60 minutes
  • 90 minutes
  • 120 minutes

Formats

  • Conference talk
  • Panel, as host or as speaker
  • Fireside chat, moderated
  • Workshop
  • Mentor session
  • On-camera interview
  • Podcast
  • Virtual and remote

Photography

Right click to save · more on request

Headshots

Studio headshot of Andrew Kan, Senior YouTube Strategist and Consultant Headshot of Andrew Kan, Senior YouTube Strategist and Consultant Andrew Kan with TubeBuddy's original YouTube Silver Play Button

On stage

Andrew Kan on stage at the Busan Content Market Andrew Kan speaking to a full room at Korea University Andrew Kan hosting a creator panel at VidSummit Andrew Kan speaking at Vlog Summit

Need a headshot at print resolution, a signed agreement, or a pre-event call booked?

Ask for it here

Check availability

Tell him what your room needs

About two minutes of details, and Andrew Kan or his team replies within 24 to 48 hours. The first reply usually asks about your audience and your run time, so the more you can say now, the faster this moves.

Speaking inquiry

The more you can share about the room and the run time, the more useful the first reply will be.

YouTube speaker FAQ

Booking Andrew Kan to speak

Answers for the people running the event, covering topics, formats, run times, recording, travel and AV, fees, and how far ahead to book.

Who is Andrew Kan and is he right for our event?

Andrew Kan grew TubeBuddy's YouTube channel from 6,000 to 530,000+ subscribers as their first full-time hire, and has helped earn 12+ YouTube Play Buttons across the channels he has worked on. As YouTube & Video Manager he helped lead YouTube strategy for the Salesforce Careers YouTube channel, and while at TubeBuddy he contributed to YouTube strategy for Fox Sports, BBC, and Paramount. He co-founded the Kan Do Creators Community and still runs the group coaching calls and thumbnail reviews himself. He is a fit for creator conferences, content markets, brand and marketing teams, and education events that want tested strategy rather than theory. His full background is on the KDCC team page.

What does Andrew Kan speak about, and what will our audience leave able to do?

His signature talk is What YouTube's Algorithm Wants: Metadata, FAST Channels, and the TV Content Opportunity, on why YouTube has quietly become a free ad-supported television destination while most creators and rights holders still make video for a phone. He also speaks on YouTube growth, built from the KANDO Method he created, plus building a creator business before the Partner Program and what brands get wrong about the platform. Audiences leave able to do specific things: write metadata a recommendation system can use, read impressions click-through rate without guessing, rewrite a title and thumbnail that are fighting each other. Every session is rebuilt around your audience, and custom topics are welcome. See the full list in speaking topics.

What formats and run times does Andrew Kan offer?

Run times are 30, 45, 60, 90, or 120 minutes. The most common booking is 45 minutes plus 15 minutes of questions. Formats are conference talk, panel as host or as speaker, moderated fireside chat, workshop, mentor session, on-camera interview, podcast, and virtual or remote. He can moderate a panel or host a fireside conversation rather than present solo. Full details, including bios and AV, are in the resources for event organizers.

Where has Andrew Kan spoken?

In June 2026 he was Lead Speaker at the 20th International Busan Content Market at BEXCO in South Korea, in a fireside chat moderated by Sophia Lee of Earl Grid Inc., and spoke the following morning at the 3rd SUITE Forum at Korea University in Seoul, hosted by the SUITE Lab and moderated by Professor Seongcheol Kim. He has spoken and hosted panels at VidSummit, Vlog Summit, and Video Marketing World, and mentors creators at VidCon and Adobe MAX, across 50+ creator events online and in person. Audiences range from hands-on workshops and team trainings to conference rooms and main stages. The Korea sessions are written up in full in what a booking looks like.

Does Andrew Kan speak virtually, and does he travel?

Yes to both. Andrew Kan speaks in person, virtually, or hybrid, and travels internationally. Virtual sessions run from his own studio and can be delivered live or as a moderated fireside or interview, with the same customization as an in-person talk.

What does Andrew Kan need from our venue?

He brings his own gear and presents from a MacBook Pro, so the venue needs a screen or projector reachable by HDMI or USB-C, and a lapel or handheld microphone. Confirming the display aspect ratio in advance matters, because the deck gets built for your screen rather than letterboxed on the day. A confidence monitor is welcome but not required. Full travel and AV notes sit in the resources for event organizers, alongside bios at three lengths and an introduction written to be read aloud.

Can we record the session?

Usually yes, and it gets agreed in writing before the event rather than settled on the day. Andrew Kan asks for a copy of the recording, or a short excerpt, for his own site. That is normally straightforward, since a clip of your event circulating tends to help you as much as him. Raise it in the booking form and it will be covered up front.

How far ahead should we book?

Earlier is better, and there is no hard cutoff. Sessions get rebuilt around your audience rather than pulled off a shelf, so more lead time means more of that work happens before the week of the event. International dates need longer for travel. If your event is close, ask anyway. Availability is the only real constraint.

How much does it cost to book Andrew Kan?

The fee depends on format, run time, location, and travel. Virtual sessions cost less than in person. International dates carry travel and accommodation on top of the fee. Workshops sit above conference talks because of the preparation involved. Share your event in the booking form, including a budget range if you have one, and you will get availability and a number within 24 to 48 hours. A budget that is honest about its ceiling saves everyone a round of email. If a session is not the right shape for you, one to one YouTube consulting is a separate service.

How do I book Andrew Kan to speak?

Use the booking form on this page. Include your event name, date, location, audience size, preferred format, and what you want the room doing differently afterwards. Andrew Kan or his team replies to genuine inquiries within 24 to 48 hours, usually with questions about your audience and your run time. For anything that is not a booking, use contact The KDCC.